BONNIE CHIA
Bonnie is a passionate storyteller with more than 15 years of success in the field of marketing and communications, from advertising, public relations to brand development. She cut her teeth in the industry with successful stints at top ad and PR agencies across the globe from LA to Taipei to Singapore, working on internationally renowned brands like P&G, SK-II, ASUS, Panasonic, IHG, etc.
In 2012, she joined the WWF’s Earth Hour global team in Singapore, where she switched her focus to marketing and branding for social good and sustainability, leading the global strategy and planning for the world’s largest grassroots movement. Now as the Head of Brand for WWF International, her portfolio expands to include the development of the WWF brand globally.