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Bold Awards

De’Longhi Honduras Specialty Coffee Beans – Slow Food Coffee Coalition

We have designed the packaging of the first De’Longhi Specialty Coffee in partnership with Slow Food Coffee Coalition.
DeLonghi_Coffee Beans Honduras_02

 

The first De’Longhi Specialty Coffee in partnership with Slow Food Coffee Coalition. Single Origin Honduras coffee beans hand-picked from the Las Capucas plantation.

We have designed this packaging with the aim of condensing the many complex concepts related to Specialty coffee into a straightforward, fast, and democratic design. The main challenge was to find an iconic and recognizable trait that would also be immediately understandable to a broad and international clientele.

The various solutions identified (from the paper to the enhancements; from the fonts used to the proprietary drawings) lead the customer to perceive a coffee that is good, high-quality, artisanal, and above all, socially and environmentally conscious.

Projects evaluation criteria

Level of Impact
40%
Scalability
30%
Transparency
20%
H-Factor
10%

VOTE BELOW

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VOTES

Michał

5.75

2 Days / 3 Nights
BOLD VI Edition
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