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Bold Awards

Lexie Hearing

By using smart technology, Lexie Hearing has brought medical-grade, over-the-counter hearing aids to the US market at 80% less than the average cost.

More than 48 million Americans live with hearing loss, but only one in five typically takes any steps to treat it. The primary reason is that hearing aids and hearing healthcare are excessively expensive which means that people can’t treat their hearing loss. In 2020, Lexie Hearing leveraged smart technology and a remote care model, paired with quality hearing aids, and launched its direct-to-consumer hearing aid model in the US.

Since then, and with the launch of over-the-counter (OTC) hearing aids in the US (October 2022), Lexie Hearing has given Americans access to affordable hearing aids at a fraction of the cost of traditional hearing aids. That means that people no longer have to pay upwards of $4,400 for a pair of hearing aids, they can access and purchase affordable hearing aids in over 14,000 stores or online for less than $1,000 and effortlessly set them up and customize them from the comfort of their home. Our hearing aids are made particularly user friendly through the award-winning Lexie app. Customers are able to have unlimited, direct access to Product Experts and Lexie Experts, through video or voice calls, 7 days a week from 9am – 8pm EST. 

Thanks to the affordability and accessibility of the hearing aids, 94% of all hearing aids being sold by Lexie Hearing are sold to first time wearers. Through an exclusive partnership initiated with Bose in 2022, Lexie Hearing offers customers 2 models of hearing aids that are Powered by Bose and feature the sound giant’s superior audio quality and experience. Lexie B2 hearing aids have been recognized as the best OTC hearing aids, and the most accessible product by several publications, including USA Today,, and Reviewed. Most recently, Lexie Hearing was acknowledged for the impact we make, and was listed in Time Magazine’s TIME100 as one of the world’s most influential companies. 

Lexie Hearing also proudly supports foundations in global communities that are in need of hearing health solutions. In developing countries, the penetration rate of hearing healthcare is below 2%. Through Lexie Cares (our CSI) we support the hearX Foundation in Africa, veterans in the US, and the Haiti Deaf Academy.

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    2 Days / 3 Nights
    BOLD VI Edition
    One RT Flight from any European City including hotel accommodation. + 2 seats at the Award Ceremony
    NOTE: Participants must be 21 years or older to win, and the drawing will take place on September 25, 2024.

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