Prime Time is a UK-based premium beer brand revolutionising the beer industry with a focus on health-conscious and balanced drinking. Offering lower-calorie, low-carb, and gluten-free options, Prime Time delivers exceptional taste without compromise. Since its inception, the brand has experienced remarkable growth, tripling in size every year and now being stocked in over 650 accounts nationwide. As pioneers of the “better-for-you” beer movement, Prime Time is on a mission to transform how consumers enjoy beer, providing a guilt-free yet indulgent drinking experience that aligns with modern lifestyles.
Prime Time recently completed a crowdfunding round, raising over £1 million and surpassing its target within the first week, achieving 135% of the goal.