The market for buying a car is very opaque. Companies get higher discounts than private individuals. Disabled people and members of the press get even higher discounts, depending on the make and model of the car.
The beef: At the same time, the maximum discount compared to the car manufacturer’s price list can be up to 40 per cent.
The benefit for the user: Our platform is a great value for all users who want to buy a car, be it an electric car or a traditional car.
Competitive advantage: At the moment there are meta searches in many verticals such as real estate, jobs or even used cars, but there is no price comparison for the highest discounts on new cars.
Market size: The online share of the new car market has grown from a niche market in the early 2000s to a significant segment, now accounting for around 15-20% of the total market.
Revenue model: We rely on lead generation by charging dealers for qualified leads generated through the platform and affiliate partnerships for commission on completed purchases facilitated through other platforms.
Our strategy: Launch in Germany, focusing on German car buying platforms such as Carwow, meinauto, Rabatt-Auto.de and APL, where the market is large and the audience familiar with discount models. Later on, potentially scalable internationally with minimal adaptation costs.
Carhunt – the newcar price discount wizard fills a crucial gap in the car buying market by bringing transparency, simplicity and value to users. With a clear focus on user needs and a robust business model, this platform has the potential to disrupt the market and become a leading player in the automotive e-commerce space.