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Bold Awards



Popmove for Bold Award

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This category recognizes startups, individuals or companies who are bringing the very best mobility solutions, public transport, and other intelligent transport systems and applications and have the potential to make a profound impact on the modern world. This award highlights some of the most ambitious, innovative, and successful sustainable mobility solutions.

Why popmove

Because popmove has the ambition to rewrite the rules of mobility, to lead the change and become the ”new normal” of the car. Because our dream has always been to revolutionize the relationship between cars and people. Because popmove is the car you want when you want it and for as long as you want. The first subscription that breaks down the constraints and barriers of any offer in the current car market. Because we want a sustainable mobility that aims to reduce the quantity of the circulating car fleet through a smarter and shared use of vehicles. Because we have always been obsessed with presenting the product of the future.

Our mission

Excel in the innovation of the automotive and mobility sector. Drive the car evolution from a mere product to a service designed around users and their needs.

Our aim

Provide people with a simple, flexible and totally digital experience, accessible to everyone and customizable according to one’s own needs. Overcome the obsolete market rigidities that still represent an access barrier.



popmove: the car you want, when you want it, for as long as you want it.

popmove forever changes the car into a service. A mainstream product, that pulls down the structural barriers of the automotive world. First of all, those of the Long-term Rental.

An annual subscription that enables to access a greater flexibility and a set of services, with 2 subscription plans, managed via the App.

  1. BASIC – Car delivery
  2. PREMIUM – Car delivery and collection, option to subscribe to additional vehicles
  • Freedom to choose the car you want for as long as you want: from 1 month to 5 years.
  • Give it back and change it when you want.
  • A rental with decreasing monthly payments.
  • Upfront monthly payment with credit card and light credit check
  • No advance payment
  • Delivery times from 3 to 15 days
  • Rent to buy: options to purchase the car at a pre-established price
  • Sharing: option to share the vehicle to reduce dramatically the monthly payment



popmove. Revolutionary point.


Our uniqueness.

  • The widest choice of car models. The car you want, for real.
  • Decreasing monthly payments. The more you use it the more convenient.
  • The more people share the less the monthly payment, the more you save.
  • Purchasing option convenient and transparent. Residual value minus the monthly subscriptions paid so far.

Our assets

  • Hurry!’s ecosystem. Multi-player, multi-offer, multi- channel.
  • Years’ experience in transforming the car as a service rather than a simple financial product.
  • Proprietary platform, systems, technology. Ready, tested, certified, running.
  • A consolidated remarketing system. Platform, channels, network.

popmove, the new normal of mobility


Move on from the car to the mobility as a service: easy, flexible, and convenient.

To create a genuine consumer product that pulls down the barriers of traditional market propositions that otherwise risk to render Long, Medium, and Short Term rental disconnected niches.

To create a new standard within the consumer markets: used and new vehicles.





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